Stats from 2017 on how SEO helped local business in Montreal

2017 was an amazing year for the technology geeks as it brought several interesting changes to the world and 2018 is going to bring more dynamic changes that will blow your mind. So, be prepared for the incredible changes. One of the major changes that we saw in 2017 was that it helped many people grow their businesses with the help of several technologies.

The Internet is the best platform that many people used in 2017 to grow their businesses. Everybody knows that SEO is the most important element for the growth of an online business. So, 2017 brought an enormous change to the SEO industry and helped many local businesses in increasing their income. Almost all the local businesses of different parts of the world have grown their income with the help of SEO in 2017 but we are going to talk about the Montreal that is a far away state in Canada.

The reason why we have chosen to talk about this State is that the local manufacturers were facing a lot of problems in promoting their online products because many international suppliers were taking on all the customers. However, the changes in the SEO technology provided a great opportunity to the local manufacturers and their income increased significantly. In this article, we will talk about how local businesses gained a higher position in Montreal due to several changes in the SEO in 2017.

You may also take a look at the OverTheTopSeo Guide Here if you want to grow your local business in Montreal. Here is the brief detail about how SEO helped local business in Montreal in 2017.

Local results

It is a very old algorithm of Google that it shows the local results first and then takes you to the international results but a new change made in this algorithm in 2017 that Google has started using the location of the Google Map to rank a site in search engine which means that the sites that had embedded the Google map in them started appearing higher in search engines as compared to others. This helped in boosting the sales of local businesses in Montreal

Google Maps

Google Maps is an important feature that many people use to search several businesses. So, Google included the SEO algorithms in the Google Maps also which means that now only those businesses would appear in the top search results that have added their entire information on the Google Maps. This played an important role in boosting the rankings of local businesses in Montreal.

The server’s location

The server’s location also became very important in 2017 which means that the sites that are hosted on a local server would rank higher in the search engine as compared to those that are hosted on the international servers.…

Product-Market Fit is All That Matters – an Interview with Hopper Travel Founder Frederic Lalonde

Frédéric Lalonde is a serial entrepreneur in the travel business. In 1997, he co-founded Newtrade Technologies, raised $7 million of venture funding, grew the company to 70 employees and eventually sold it to Expedia in 2002. Newtrade built one of the world’s largest connectivity platforms for the hospitality industry. Frédéric then stayed at Expedia for four years as Vice President.

Now Frédéric is changing the travel industry once more with Hopper. Hopper is a search engine for planning trips, currently in closed alpha testing. We wanted to know more about Frédéric’s background and what he has learned in creating Newtrade and now Hopper.

Riku: How was Hopper started and where did the inspiration come from?

Frédéric: We started Hopper because planning a trip online is unnecessarily tedious and time consuming.

Online travel is a unique segment because the information on the Internet is incredibly fragmented and messed up. There are thousands of websites that offer product search (flights, hotels, cars, etc.) and hundreds of thousands of travel content sites. Then every local operator offering tours, activities, events, etc. has a website – that’s a couple million more. The space is also plagued by SEO tactics and pricing volatility.

There is no Amazon, iTunes or even a real Google for travel. I am not even sure it’s entirely possible to build one. So naturally that’s what we decided to do with Hopper.

For more information about travel business. Click here.

DokDok Launches Context.IO the Missing Email API

After raising financing from Real Ventures a couple months ago, DokDok has been accelerating their efforts in a big way. Yesterday they announced Context.IO, which they describe as “the missing email API.” In fact, DokDok is now very much a secondary interest for the company – it’s an example of what can be built with the Context.IO API, which is where they’ll be focusing from here on in. It makes sense for the company to rebrand at this point, to make it clear that they’re not focused just on email attachments, but in providing a layer of interactivity between email and web apps for everyone.

So what is Context.IO?

It’s an API that’s intended to make email integration with web applications much easier and more robust. They’re targeting web app developers, aiming to have them use the API to do email integration. And it is a pain point. Context.IO rightly points out on their site as an example that integration between email and CRM is typically done by BCC’ing a bizarre email address to put content into the CRM. It’s a manual, repetitive and error-prone process.

“Context.IO enables immediate, complete and rich email integration in collaboration and productivity apps,” says Bruno Morency, founder of Context.IO and DokDok. “Your users get instant gratification, you get increased adoption and retention.”

Developers can go to the site and request an API key to get started. The company’s business model is also clear – they’ll be charging for API usage. Pricing is not yet announced, but it will be soon when they open things up a bit more.

The company is also hiring a front end developer.

For more information about Context IO. Click here.