Wajam has been very busy of late adding new functionality. In June they announced Wajam Everywhere, which brought the social search product onto a variety of new sites beyond search engines. Last week, they announced Wajam Places, which brings location data from your friends into the search experience.
Here’s a screenshot of Google. The Wajam Places data shows up in the right sidebar.
Wajam Places shows you location-related results from your friends whenever you search online. You’ll find:
- friends who LIVE in the city you search for
- places that your friends have LIKED in this city
- places your friends have CHECKED-IN to
- PHOTOS taken by your friends at this location
Here’s a video explanation of the feature:
This sort of searching could be useful in cases when you’re looking for local recommendations: restaurants, hotels, etc. As much as there are specific sites and mobile apps designed for individual use cases (like restaurants), a ton of people still go to Google (or other search engines) and check there first. Wajam Places adds a layer of personalization to generic results.